Apex Current Articles

Facebook Shops for Retail Businesses: An Overview Guide

Following on the heels of the successful Marketplace, Facebook announced the release of Shops for retail businesses in May of this year. Unlike Marketplace that is an open community buying and selling platform, Shops caters specifically to retail businesses and allows them to create a virtual storefront on both their Facebook and Instagram pages.

The Greatest Marketing Flaw

I hear these two little potentially damning words all the time from clients sizes no matter the company's size or specific industry. In corporate America where I spent over a decade, these two words were more than commonplace from the executive staff. 

Apex Signs Medjet and Breakout Games as Client Partners!

Now, we have the honor to do what we love for two new Apex Current family members Medjet and Breakout Games!! These are going to be two very awesome client partners and we're absolutely stoked to help drive online sales for both through our performance-driven ads.

Apex Current Selected As Part of Facebook's Marketing Expert Program!

Apex has been aligned with Facebook's support staff through client accounts that qualified in the past, BUT for Apex Current's account to be included as part of this program is a huge honor. It puts Apex on the map as an Advertiser that is moving up the ranks and getting noticed by Facebook, Inc's paid advertising expert team.